A look at what we do, how we do it, and why. Also … wine.

Well hello there and welcome to our new blog. We are big fans of this cozy corner of the web. Truth be told, we do wish there were some way to give everyone who stopped by a big ol’ hug (and maybe a doughnut), but alas, we can’t – go get your doughnut – and we hope you will like it here just the same.

When we sat down months ago to begin planning this shiny new website, one of the most important pieces, and one that we strategized about at length, was the Victory blog (we’re big on blogging over here). Of course, we wanted this to be a place where we could share information about the aesthetic industry (we will), tips and tricks for aesthetic marketing (they’re coming), and discussions about making your practice the best it can be (which will be really great), but we wanted it to be so much more than that too. We wanted a venue to share a little bit about Victory Media – who we are, what we do, how we do it, and why we’re so inspired and passionate about it. We wanted to give you behind-the-scenes access, if you will. And so, here we are: raw and uncut (albeit well-edited and optimized).

Life at VICTORY is more than just a blog category, and Victory Media is more than just an aesthetic marketing firm. Without further ado, here’s a little look into our wild, wonderful world.

Life at VICTORY is about …

Finding our voice in the industry.

Aesthetic marketing is a rapidly-changing and evolving industry, and sometimes, it seems impossible to keep up and speak up. But we know this industry better than we know Ryan Gosling memes (and that’s a lot). We have decades of cumulative experience that we’re itching to share with our clients, and we understand your patients’ behaviours as if they were our own. In short, this is our professional calling – it’s what we do best, and we really like doing it.

Making GOOD, healthy marketing more accessible.

We believe in good manners and authentic communication. We believe in telling a story that speaks directly to your mission statement and your values. We believe in solving problems and taking care of our people. And we believe results shouldn’t come at the expense of your core beliefs.

Feeling passionate about the work we do…

You guys, we can hardly put into words the way we feel about the work that we do; hopefully it’s obvious enough that we don’t have to. We love this work. We spend our days challenging ourselves, learning, smiling and laughing. Each of us feels driven, fulfilled and happy – that’s the goal right? We hope that our clients can sense this passion in us, and that it inspires and motivates them too.

… and the people we do it with.

YOU. Our team, our clients, our partners, we’re practically in love with everyone. Once you become a part of the team, we’re fiercely loyal. The projects we’re most proud of are the lasting relationships we build with those we get to work with every single day… now, if only the days were longer so we could spend MORE time with YOU.

Family.

Those people we just talked about? Those people are our family. We are one big happy, wacky, passionate family. Between e-mails and last minute deadlines we exchange pictures of babies and puppies, new homes and wedding dresses that are reviewed with the same sense of urgency (if not more).

Wine.

Or coffee, or chocolate chip cookies, or long contemplative walks. In short, we’re all about doing what makes us happy. We’re lucky to love the work that we do, but we know that life is about balance. Sometimes, a vacation, a spa day, or even a long bubble bath mid-afternoon is exactly what the doctor ordered.

So there you have it, a peek at what life at Victory Media is all about. We love this company and the day-to-day adventures it inspires, and we can’t wait to share. Come back to visit us soon.