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  |   Practice Development

The benefits of patient surveying.

You can be one of the most successful aesthetic practices in the world and you have all the insights you need to do this, right at your fingertips: the most sophisticated and forward-thinking busin...
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  |   Aesthetic Marketing / Practice Development

Aesthetic brand marketing: How to define your brand.

If I were to ask you whether your practice has a defined brand, you would probably say yes. You have a logo and a website, so you’re all set, right? Wrong. These elements are all important pieces o...
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  |   Aesthetic Marketing / Practice Development

Plastic surgery marketing strategies to gain new patients.

Plastic surgery is an ever-expanding industry; according to the American Society for Aesthetic Plastic Surgery’s 2016 annual report on industry trends, American patients spent more than 15 bill...
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  |   Aesthetic Marketing

Here’s why your practice should be on Instagram.

We’re not beating around the bush when it comes to the benefits of Instagram marketing. Is Instagram really worth it? This is a question we get asked a lot, and the answer is a resounding YE...
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  |   Life at VICTORY

Victory Media show & tell: volume 1.

Like a kid in a classroom, we’re showing you some of the pieces we’re (oh so) proud of. Do you remember the thrill of show and tell? It was your chance to share something you absolutely love wi...