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  |   Practice Development

Retailing for the complete patient experience.

Here's how to increase skin care sales, and your patient experience. At Victory Media, our social media and marketing efforts centre around showcasing your products and services to your ideal au...
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  |   Life at VICTORY

The women who rule: Tara Carere.

Today we’re launching “The women who rule”, a new Victory Blog series that gives you, our loyal readers, the chance to get to know the women that make up the Victory Media team. From their day-to-d...
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  |   Aesthetic Marketing

A guide to Instagram hashtags.

Instagram hashtags are an important tool in any social media marketing strategy—posts with at least one Instagram hashtag average 12.6% more engagement than posts without a hashtag—but these tiny s...
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  |   Practice Development

The benefits of patient surveying.

You can be one of the most successful aesthetic practices in the world and you have all the insights you need to do this, right at your fingertips: the most sophisticated and forward-thinking busin...
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  |   Aesthetic Marketing / Practice Development

Aesthetic brand marketing: How to define your brand.

If I were to ask you whether your practice has a defined brand, you would probably say yes. You have a logo and a website, so you’re all set, right? Wrong. These elements are all important pieces o...